Product Manager, International - Content & Category Expertise, Amazon Rufus

Amazon

Amazon

Product

London, UK

Posted on May 4, 2026

Description

The Rufus team is seeking a Product Manager to lead the expansion of Rufus's Content and Category Expertise programs across international markets. Rufus is the world's most helpful AI shopping assistant, and this role will be instrumental in ensuring our content delivers locally relevant, high-quality shopping experiences to customers worldwide. Based in London, this role will oversee all regions outside the US where Rufus is available, working to extend our proven content programs and create innovative, content-led customer experiences in international markets.

As Rufus continues to transform how customers shop on Amazon, this role will be critical in ensuring our AI shopping assistant delivers world-class expertise and locally relevant content to customers around the globe. You'll have the opportunity to shape the future of AI-powered shopping experiences while working with state-of-the-art technology technology and talented teams across Amazon.


Key job responsibilities
- Identify and onboard new content that will improve Rufus's knowledge base and expertise
- Expand and improve upon web search capabilities to enhance Rufus's understanding and response quality in international contexts
- Coordinate with regional stakeholders to understand local market dynamics and customer needs
- Ensure content is locally relevant, culturally appropriate, and policy compliant across diverse markets
- Design and launch new content-led customer experiences tailored to international market needs
- Drive experimentation and iteration to optimize content strategy based on customer engagement and satisfaction metrics
- Define and track key performance indicators for international content programs
- Develop scalable processes and frameworks that can be adapted across multiple markets

About the team
This is an opportunity to join the high-performing team behind Amazon’s generative AI-powered shopping assistant. Rufus makes it easy for customers to find and discover the best products to meet their unique needs by helping with product research, providing comparisons and recommendations, answering specific product questions, and more. This role will bring innovation and cohesion to our efforts to deliver a seamless and delightful AI-assisted shopping experience to customers worldwide.