Senior Creative (Writer) - BBC Creative

BBC Media Action
BBC Media Action

Marketing & Communications · Full-time

London, UK

GBP 55k-65k / year

Posted on Sep 27, 2026
Job Description
Job Requisition ID: 53662
Job Closing Date: 9 October 2026
London, GBR, W1A 1AA

JOB DETAILS

BAND: D

CONTRACT TYPE: 2x Continuing

DEPARTMENT: CCOG – Marketing & Audiences

LOCATION: London or Manchester / Hybrid

PROPOSED SALARY RANGE £55,000 to £65,000 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.

We're happy to discuss flexible working. If you'd like to, please indicate your preference in the application – though there's no obligation to do so now. Flexible working will be part of the discussion at offer stage.

PURPOSE OF THE ROLE

We are looking for senior writers to join BBC Creative, the BBC’s in-house creative agency. We have a simple ambition: to produce the most creative marketing in the World for the most creative media brand in the World. We want to make work that is talked about and leaves a positive mark on popular culture. https://www.bbccreative.co.uk/work/

WHY JOIN THE TEAM
Our Senior Creatives work on conceptual campaigns for a wide variety of high priority BBC products and services.

You will work across a wide range of briefs from drama launches to big music events or major sports tournaments - building the UK’s most iconic brand.

YOUR KEY RESPONSIBILITIES AND IMPACT:

• Take the lead on projects, directing and overseeing other Creatives as needed.

• Create and oversee complex, innovative and effective promotional campaigns, based on lateral concepts where appropriate.

• Come up with and present a number of ideas/concepts for any project.

• Work to formal/informal creative briefs, and ensure material is highly targeted and meets agreed objectives.

• Ensure that all creative work, across different platforms, is aligned with the BBC’s strategic vision and find innovative ways of driving forward that vision.

• Take a pro-active role in developing and coaching others.

YOUR SKILLS AND EXPERIENCE

You must be an outstanding Creative with proven experience of creating multi-media campaigns across a range of brands.

ESSENTIAL CRITERIA:

Candidates must be able to demonstrate:

• Excellence in idea generation / conceptual thinking – with significant experience across a range of brands

• Outstanding copywriting and/or art direction (evidenced as below)

• Ability to create multi-media campaigns for all platforms

• Excellent pitch/presentation skills (able to influence senior stakeholders)

• Ability to develop/mentor more junior creatives

A significant body of work will need to be submitted for review.

If you can bring some of these skills and experiences, along with transferable strengths, we’d love to hear from you and encourage you to apply.

Disclaimer

This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.

Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.

Before your start date, you may need to disclose any unspent convictions or police charges, in line with our Recruitment policy. This allows us to discuss any support you may need and assess any risks. Failure to disclose may result in the withdrawal of your offer.

For any general queries, please contact: bbchr@bbc.co.uk

We are unable to accept applications via CV and only applications made online will be considered. Please click on the APPLY NOW button to proceed with your application.

Redeployment

The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.

Information at a Glance

This is your BBC

At the BBC you can create and innovate in an inclusive environment while contributing to some of the world’s best loved content, and the BBC’s mission to inform, educate and entertain.

Life at BBC

Here you will benefit from:
• Fair pay and flexible benefits including a competitive salary package, a flexible 35-hour working week, 25 days annual leave with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care and gym.
• Excellent career and professional development.
• Support in your working life, including flexible working which you can discuss with us at any point during the application, selection or offer.
• A values-based organisation where the way we do things is important as what we do.

Benefits may vary if you are joining on an FTC basis or on an orchestra conditions contract.

Learn more about life at the BBC and our values in our candidate pack.

You belong

We have a working environment where we value and respect every individual's unique contribution, so all our employees feel that they can belong, thrive and achieve their full potential.

We want to attract the broadest range of talented people to join us. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.

We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.

Find out more about diversity, inclusion and belonging in our strategy below.

Disability confident

We are a disability confident employer. If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email and we’d be happy to discuss: reasonable.adjustments@bbc.co.uk