Senior Manager - Brand & Content, Studio+

About EY Studio+ UK

Growth comes from solving problems that matter for people, customers, patients, employees, and society at large. At EY Studio+ UK, we are building a better working world, by putting the human first. Our work is rooted in the way people make decisions, it’s helps us to help businesses make better choices and solve the most pressing problems. We work with organisations to create the platforms, products and services for tomorrow; making the world an easier, more enjoyable and sustainable place to live and work.

We don’t yet have all the answers, because that’d be boring. We do have some of the best minds in the business and we are comfortable navigating complexity every day.

We’re privileged to have access to senior critical thinkers in our clients, and we have conversations that excite us and challenge us all the time. We’re becoming an increasingly bigger part of an established global business, which throws up challenges and opportunities every day. Our way of thinking and doing business is infectious, and infecting more and more of the world around us, but that challenges us to go further and scale faster than before. Becoming part of EY Studio+ UK means getting on to enjoy this ride.

The opportunity

The work we do is big. Big in scale, big in ambition, big in impact – and big projects get taken seriously. We don’t create outputs for the sake of it. We don’t create work that sits in drawers, never to be revisited. We create work that is driven to implementation.

The work we do is varied. We work across sectors (from government, healthcare, financial services and fast-moving consumer goods) to tackle a huge variety of problems in a huge variety of ways. One week you could be interviewing customers in their homes to understand how they make sense of their money, the next month you could be leading a workshop in Whitehall to articulate how a government department can embed innovation in their organisation.

We take our practitioners seriously and you will be given the freedom and support to develop your craft, your thinking, your work and your career in a way that suits you and delivers for the practice and your clients.

Key Responsibilities

Lead complex client engagements

• Own and oversee the delivery of major marketing transformation programmes, ensuring alignment to client strategy, measurable outcomes, and EY quality standards.

• Lead multiple workstreams across engagements, managing interdependencies, risks and senior stakeholders.

Trusted advisor to senior stakeholders

• Build and maintain strong, senior relationships, shaping client agendas and influencing strategic marketing, growth and customer decisions.

• Provide thought leadership on emerging marketing, CX and growth trends, positioning EY as a long‑term strategic partner.

Define future‑state marketing operating models

• Design and implement scalable marketing operating models, governance frameworks and capability roadmaps that enable agility, performance and sustainable growth.

• Advise on organisation design, ways of working, capability uplift and partner ecosystems.

Own strategy-to-execution outcomes

• Lead the development of integrated, multi‑channel marketing strategies spanning digital, social, CRM, brand and performance marketing.

• Ensure strategies translate into executable plans with clear value cases, KPIs and performance measures.

Drive campaign and experience excellence

• Provide senior oversight across the end-to-end campaign lifecycle, ensuring alignment between creative, data, technology and execution teams.

• Champion customer‑centric experience design and continuous optimisation across journeys and touchpoints.

Harness data, technology and analytics for growth

• Guide clients on leveraging data, analytics, martech and CRM platforms to improve ROI, personalisation, acquisition and retention.

• Translate insight into commercially focused recommendations and executive‑level narratives.

Lead, mentor and build future leaders

• Lead and develop high‑performing, multidisciplinary teams across consulting, creative, data and technology.

• Act as a role model and coach, contributing to talent development, progression and a strong EY Studio+ culture.

Shape EY Studio+ growth

• Play a key role in business development, including opportunity shaping, proposal leadership and client pitches.

• Contribute to market‑facing thought leadership, points of view and the evolution of EY Studio+ marketing propositions.

Ensure excellence in governance and risk

• Maintain rigorous standards across project governance, commercial management, risk, and quality assurance in line with EY policies.

Required Skills & Experience

• Extensive experience leading marketing strategy, marketing transformation, campaign delivery or customer experience programmes.
• Strong understanding of digital marketing, CRM, martech ecosystems and advanced analytics, and how they drive business performance.
• Proven ability to lead large, complex consulting or agency engagements with senior stakeholders.
• Demonstrated experience managing, mentoring and growing high‑performing teams.
• Exceptional executive communication, storytelling and stakeholder management skills.
• Background in consulting, professional services or agency environments.

Desirable Qualifications

• Degree in Marketing, Business or a related discipline.
• Industry-recognised accreditation (e.g. CIM).
• Platform certification (e.g. Google, Adobe).